BHETA is to host a webinar with American company MMP Living to explore sales opportunities in the USA. The event will take place on November 30 at 2.30 pm via Zoom. The speaker will be Mike Mitchell, founding partner of MMP Living.
MMP Living develops growth strategies for expansion into online marketplaces in the USA. The service is particularly aimed at suppliers who do not have sufficient infrastructure to tackle this kind of opportunity on their own. The company currently manages over 1,500 products across 150 brands, working with over 30 US based marketplaces including:
- Home Depot
- Bed Bath and Beyond
MMP Living also has access to an extensive sales representative network and can also assist with US branding, advertising, warehousing, forecasting. It was established in 2008 and operates throughout Europe, America, Canada and Japan.
Seema Grantham, BHETA’s housewares & small electrical sector manager, said: “Online opportunities are obviously big news for all kinds of suppliers and the chance to explore how this could be harnessed to develop new markets overseas will be very exciting. I am sure this will be an extremely popular event.”