Consumer Brands Limited and Morphy Richards sign agreement

Consumer Brands Limited is now the official licensee of Morphy Richards in the UK.

Paul Simpson, sales director at Morphy Richards, said: “I’m delighted to be back with the brand that I had 10 fantastic years with at the start of my career. It’s even better to be back with a great team that I’ve worked alongside for the past 15 years to continue our journey.”

“We have a truly unique opportunity, in the UK – Morphy Richards has an 86% brand recognition which is up there with industry-leading global brands! With the right products and a great team I truly believe we can re-establish Morphy Richards into the envy of the industry!” added Rob Wileman, managing director at Swan Products Limited.