BHETA (the British Home Enhancement Trade Association) has welcomed another new member CreativeQI the UK representative for Guangdong-based kitchenware group LINKFAIR.
The company works closely with UK retail and e-commerce partners to expand brand presence and support long-term market growth.
“Joining BHETA is an important step for CreativeQI as we expand partnerships with UK retailers and online marketplaces,” commented Max Qin, Director at CreativeQI.
“We look forward to engaging with the BHETA community, taking part in ‘Meet the Buyer’ opportunities, and contributing to discussions around product standards, compliance and market trends.”
The company’s focus includes the development of premium kitchenware brands such as Carl Schmidt Sohn, specialising in cookware including frying pans, cookware sets and detachable-handle ranges, as well as insulated drinkware such as vacuum flasks and cups.
“We’re delighted to welcome CreativeQI to the association and look forward to supporting the company on its journey ahead,” said Seema Grantham, BHETA’s Sector Manager for Housewares and Small Electrical Appliances.
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