Dunelm has opened the doors to its new store inside Atria Watford. The 33,000 sq ft store, which sits inside the former John Lewis unit, is the retailer’s first site inside a shopping centre.

dunelm atria watford Dunelm unveils new store at Atria Watford

Customers visiting the shop will be able to shop Dunelm’s bedding, outdoor living, home accessories, made-to-measure, haberdashery, kitchen and dining ranges. The new store also features Dunelm’s textile takeback scheme, where customers can return unwanted textile products to be recycled or redistributed.

The retailer’s stores and people director, Amanda Cox, said: “Opening a new store and bringing the Dunelm offer to a new community is always good news but the opening in Watford is particularly exciting – this is the first of our stores to be based in a shopping centre, making it very accessible to many new customers.”