Independent department store Jarrolds appeared on ITV News last night (May 15 2025), highlighting how the Norwich-based business is bucking the trend on the high street.

While many retailers continue to face tough conditions, Jarrolds has found a way to thrive. The segment focused on how the family-run store, with more than 250 years of history, is adapting to change while staying true to its roots.

The piece credited much of the store’s success to its team, whose energy and commitment help deliver the service and shopping experience customers expect.

Following the broadcast, Jarrolds thanked its staff, saying their dedication is what makes the store special.

You can watch the clip here – https://www.itv.com/watch/news/how-jarrolds-is-defying-the-demise-of-the-department-store-after-255-years-in-business/jl8y9sm

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