North West-based ESG (Eurosonic) Ltd has confirmed the appointment of Jim Clawley as Managing Director, effective immediately. The promotion follows Clawley’s successful two-year tenure as Commercial Director, during which he played a pivotal role in the company’s growth and brand development.

Bringing over 15 years of senior leadership experience within the housewares sector, Mr Clawley is well positioned to lead ESG as it continues to expand its portfolio. The company is home to a number of well-known brands, including Daewoo Electricals, ProChef, and the newly launched Electrolux range of floorcare and small domestic appliances.

Commenting on his appointment, Mr Clawley said: “It’s been a fantastic two years at ESG, and having worked closely across all areas of the business, I’m excited to step into the role of Managing Director. We’ve built a strong, agile team and are leading the way in product development, with exciting new ranges and licensing partnerships confirmed for Autumn/Winter 2025 and beyond. Our focus on operational efficiency and fast-paced delivery puts us in a great position for continued growth.”

The appointment signals a confident new chapter for ESG as the business sharpens its focus on innovation, agility, and strategic brand partnerships in the evolving housewares and SDA market.

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