Housewares Business-to-business magazine for housewares retailers and their suppliers
The keeeper Group is the latest housewares company to join BHETA. The brand is best known for the design and manufacture of sustainable plastic household products for storing and preserving and organising.
Founded in Germany around sixty years ago and now selling in more than 50 countries worldwide, the company distributes product lines for kitchen, food prep and storage, laundry, household storage, waste disposal, children’s rooms, baby products, including a range made from 100% recycled materials.
As the European market leader for affordable and sustainable household products our vision is to show the options for sustainability and efficiency in our industry. A motivated and customer-oriented team, high standards of design and quality, and highly efficient manufacturing and logistics are the basis for this.
The new laundry series in modern Nordic Colours consists of the laundry box arne, the laundry basket bosse and the matching storage basket stine. Another new product is the Nonplusultra folding box crate. It not only carries As much as 50 kg (TÜV and GS tested), but also saves lots of plastic shopping bags, as it can be used for purchases over and over again.
Seema Grantham, BHETA’s sector manager for housewares, said: “The keeeper name stands for ‘ecological, efficient, essential and enjoy living’, and I am delighted to welcome the company to BHETA.”
