New homewares show makes summer debut in New York

NY NOW HOME is the name of one of four new product collections set to debut at the summer edition of NY NOW, the Market for Home & Lifestyle (formerly the New York International Gift Fair).

The NY NOW HOME collection will showcase some 1,200 homeware suppliers on Level 3 of New York City’s Jacob K. Javits Convention Center from August 18-21.

“NY NOW HOME unifies four categories of home products, which in previous years were presented in different locations throughout the market, into one cohesive and comprehensive collection,” said Christian Falkenberg, NY NOW director and GLM senior vice president.

“The new name hasn’t changed the quantity or quality of innovative new products. Buyers will find a beautifully merchandised exhibit floor, offering some of the best brands in the home industry, in one easy-to-shop location.”

Four broad product categories will be presented under the NY NOW HOME umbrella: Home Furnishings + Textiles; Tabletop + Gourmet Housewares.

Home Furnishings + Textiles offers a full range of decorative accessories, home textiles, and furniture. These suppliers will flow into the Tabletop + Gourmet Housewares section, featuring a wide array of home textiles for kitchen and dining, home entertaining resources, specialty tabletop and gourmet kitchenware. Within this category, notable brands include: Arte Italica, Juliska, Kim Seybert, Lifetime Brands/Savora, Mary Jurek, Match, Michael Aram, Mottahedah, Nespresso, Vietri, Zak Designs, Zyliss and more.

Several design-driven suppliers such as blomus, Chilewich, iittala, Joseph Joseph, Menu, MYdrap, Stelton A/S, Umbra and Wabnitz Editions – will serve as a bridge between Tabletop + Gourmet Housewares and Accent on Design: a juried contemporary design showcase.

During the show, seminars will be presented for both buyers and suppliers. Highlights include ‘Customer Perceptions & Visual Merchandising Strategies for Home Products,’ hosted by ART (Accessories Resource Team); the second annual ‘Open House’ trend display and seminar, presented by Sandow Media and One Kings Lane; ‘From Colour Theory to Selection,’ presented by New York City’s International Furnishings & Design Association (IFDA); and the ‘Best of the Best NY NOW Summer 2013 Awards’ as determined by ASID’s NY Metro Chapter.

In addition, three ‘Only In New York’ special events are being offered to delegates: specially-priced tickets to the Tony-Award winning musical ‘Nice Work If You Can Get It’, a guided walking-tour of the High Line Park, and free admission to the Museum of the City of New York.

“New York City itself is the biggest star of market week,” said Christian Falkenberg. “These three special events will give NY NOW participants three completely different unique experiences which demonstrate the best characteristics of this city.”

Several product award competitions also will be held to spotlight design innovation, including the Accent on Design Awards; the Accent on Design “Bloggers Choice” Awards; the Gourmet Housewares Show Awards; and the Home Textiles Market Week Best New Product Awards.

Some 35,000 attendees from the US and more than 80 countries are expected to attend NY NOW.

Check Also

Nfinite expands product visual creation offerings for CPG companies

Nfinite has expanded offerings for CPG and released new insights from independent research conducted by …