Housewares Business-to-business magazine for housewares retailers and their suppliers
This weekend Brits are set to kick off the festive holidays with a bumper weekend of parties.
Reality TV fans in particular have helped turn this Saturday and Sunday (December 17 and December 18) into a major social occasion.
During this period, fans of the UK’s most popular reality TV shows ‘Strictly Come Dancing’ (Saturday, 6.40pm on BBC1) and ‘The Apprentice’ (Sunday, at 9pm on BBC1), will gather together to hold ‘viewing parties’ to enjoy the spectacle of the shows’ Grand Finals.
Tesco party food buyer Amelia Roberts said: “So great is the appetite for luxurious party treats, that at Tesco nearly 75% of all party food bought across the year is snapped up in the two weeks either side of Christmas.
“The finals of ‘Strictly Come Dancing’ and ‘The Apprentice’ have become real focal points for parties and entertaining in December, and we know that guests expect to see a spectacle on their plates as well as on screen.”
Tesco launched its first party food range in 2004 with 10 items such as potato wedges and prawns in filo pastry. The supermarket chain now offers more than 100 products in its chilled and frozen party food ranges.
The most popular are:
finest* 10 Tempura Prawns
finest* 12 Steak and Ale Pies
finest* 10 Prawn Toast (Frozen)
10 Banana Fritters (Frozen)
6 Loaded Potato Skins with Cheese & Bacon
10 Chicken Kebab Selection
finest* 10 Thai Chicken skewers
60 Piece Indian Platter (Frozen)
New for this season are Mini Scallop Thermidor; Venison and Red Wine Pies, Potato Wrapped King Prawns, finest* 8 Katsu Chicken Curry Spring Rolls, finest* Brie and Cranberry Parcels, Prawn and Crab Baskets, finest* 12 Souflettes, 10 King Prawn Toast, Belgium Chocolate Profiteroles, and 12 Mini Cheesecakes.
