Housewares Business-to-business magazine for housewares retailers and their suppliers
Robert Welch Designs’ Molton cutlery range has clinched a 2013 Red Dot Award.
Robert Welch Designs managing director Rupert Welch said: “The Red Dot Awards are one of the most prestigious design competitions in the world; a seal of quality that recognises the very best in product design. At Robert Welch, we try to ensure that all our products are designed and manufactured to very exacting standards. So we’re very pleased that this has been recognised by an international jury of eminent design experts from throughout the world.””
UK-based Robert Welch Designs is a family-run company with an extensive range of products including award-winning kitchen knives and utensils, cutlery and other tableware. The company has previously won Red Dot awards for its products in 2007 (Torben cutlery), 2009 (Signature knife block and knives), 2010 (Bud cutlery) and 2012 (Signature salt and pepper mills).
All Robert Welch products are designed in-house and Molton cutlery was designed by Kit deBretton Gordon. When laid on the table, Molton has an attractive symmetry, the company says, and the soft fluid lines wrap around the plate, reflecting Molton’s curved lines and soft edges. It adds: “Designed to nestle comfortably in the hand, the well balanced handle has a good weight and is effortless to use.” Spoons and forks are made from 18/10 stainless steel and knives are forged from specially hardened stainless steel. Molton is available in a bright mirror finish, is dishwasher safe and has a lifetime guarantee.
This year 1,865 designers, architects and companies from 54 countries submitted designs in the 19 different categories in the Red Dot Award: Product Design 2013. From fashion and accessories to construction projects and vehicles, electronics and furniture, they cover the entire range of contemporary product design and architecture. This year’s jury assessed 4,662 products – more than ever before in the history of the Red Dot – during a process lasting several days. The assessment criteria included degree of innovation, ergonomics, and durability.
