Consumers hardly need any encouragement to get into their kitchens and start baking – but they are going to get it when National Baking Week comes along later this month.

Running from Monday October 17 to 23, the event will only exacerbate the cupcake craziness, muffin madness and loaf lunacy that has gripped the nation, promoting everything from recipes, competitions, teaching baking in schools – and simply having fun baking.
For more information visit http://www.nationalbakingweek.co.uk – and be sure to get all your bakeware in the window in good time to capitalise on the event.