Spring & Autumn Fair announce new Community Development team

Spring & Autumn Fair have announced a dedicated Community Development team, headed up by community development director Laura Rae. The team will be focused on developing relationships with buyers to improve their buying experience. With the launch of its new meetings programme, Connect @ Autumn Fair together with the Community Development team, the show is offering the best opportunity for buyers to find the right products and brands for their customers.

Laura Rae said: “We’re thrilled to be part of the vibrant and dynamic retail sector, and to have the opportunity to enhance the visitor experience at the upcoming Autumn and Spring Fairs. Our team is committed to innovation and development, with a goal of making it easier than ever for visitors to meet their buying needs and strengthen their relationship with the show.”

Meet the Team

Laura Rae, community development director

Rae is a project management professional with more than a decade of experience in the events industry. She has held responsibility within diverse organisations such as Deep Tech Jobs, Clarion Events & the Royal Botanic Gardens, Kew cultivating dynamic and engaged communities for portfolios of events in healthcare, technology, conservation and finance. Rae holds a BSc in Medical Neuroscience and is a qualified Prince2 Practitioner.

Magda Musial, community development manager

Musial has worked in global events for the last 10 years, in both marketing and operations roles where she has held responsibility for managing the experiences of many different stakeholders and customers both pre-event and onsite.

Amanda Kendall, community development manager

Kendall is a community management & engagement professional with more than a decade of experience in the events industry. She has worked in community management in several industries such as healthcare, technology, supply chain & logistics and more. Kendall has worked in several roles within the events industry such as sales, operations and community management. She holds a BA (Hons) in Business Management.

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