Tower, one of the leading Air Fryer brands in the UK, is making waves with a significant £1million investment in marketing to fuel its growth. The campaign aims to showcase how consumers can enhance kitchen efficiency, saving both time and energy, all keeping the food quality and taste delivered by the Xpress Pro Combo Air Fryer—a bestseller from Tower.

Renowned for their impactful Home of the Air Fryer campaign, Tower’s commercial is scheduled to air at prime time from December 4th to 17th.
Rod Burrows, marketing director, said: “We’re thrilled to be on TV again, and can’t wait to see one of our most popular air fryers being in the commercial during the festive period. Tower has become one of the top brands for air fryers and we aren’t stopping, we urge our retailers to order stock now in preparation.”

