Black+Blum has announced its new partnership with The Good Housekeeping Institute (GHI), as the brand rolls out the launch of its new Stack+ Nest glass food storage range.
The brand shared that following extensive testing by The Good Housekeeping Institute’s expert panel of testers, both the glass Stack + Nest food storage range and the current stainless-steel Multifunction food containers range, have received the coveted Approval rating from the Good Housekeeping Institute.
Nick Cornwell, Managing Director of Black+Blum, commented: “This is a fantastic accolade for our ranges of glass and stainless-steel food storage. Having such a prestigious endorsement from The Good Housekeeping Institute will only serve to boost the products’ sales through our retail partners, as consumers get even greater reassurance that they are buying a high quality, well-functioning and thoughtfully designed product.”
The GHI logo demonstrating the stamp of approval will feature on all Black+Blum’s marketing material for both ranges, as a further message to the consumer that they are purchasing a quality range of food storage and meal-prep solutions.
The approval logo can also be used when promoting either range by the many retail partners in the UK, to give a further boost to sell-out.
In addition, both the Stainless-Steel Multifunction and the Glass Stack + Nest ranges have been selected as Good Housekeeping Kitchen Pantry Partners for the next 12 months. The products will be featured in recipe content and videos emanating from the GHI kitchen.
Stack + Nest Glass Food Boxes
Made from high-quality, borosilicate glass, these food containers, unlike most glass food boxes, are designed to stack and nest neatly for compact storage. Each container is fully leak-proof and airtight, to keep food fresh longer, and is safe for the oven, freezer, microwave and dishwasher. Coming in 4 sizes, and several boxed set options, these containers are also fully compatible with the Black+Blum stainless-steel Multifunction range and can be stored in a drawer or cupboard all nested together.
Multifunction Stainless Steel Food Containers
These best-selling stainless-steel containers are designed to go in the microwave and are available in 7 different shapes and sizes as well as in sets. They are perfect for meal-prepping. As well as being microwave safe they are also fridge, freezer and dishwasher compatible.
They feature the same unique vacuum-sealed leakproof lids as the Stack + Nest range, and since they have no clips, they are easy to stack in a drawer or cupboard.
Stay Ahead in the Housewares Industry
Never miss a beat in the world of housewares. Subscribe to our weekly newsletter for the latest industry news, insights, and trends—delivered straight to your inbox. Plus, get six issues a year of our expertly curated magazine, published at key points to keep you informed and inspired.
Subscribe now: https://housewareslive.net/registration/
