The Denby Pottery Company group has officially entered administration, appointing FRP Advisory on March 31 2026 after failing to secure a strategic investor following weeks of intensive efforts.

The move comes after the business filed a notice of intention to appoint administrators on March 11, citing mounting financial pressures driven by rising costs and weakened consumer confidence. The filing was intended to provide short-term protection while the group explored funding options and potential partnerships to safeguard its long-term future.

The company had also been granted additional time to appoint administrators.

Despite extensive engagement with employees, customers, suppliers, retail partners and government bodies at local, regional and national level, the group was unable to secure the necessary investment to continue trading as a going concern.

In response to the crisis, Denby launched its #SaveDenby campaign, which generated significant public backing across the UK and internationally. The initiative encouraged consumers to support the brand through purchases and advocacy, with the company reporting strong engagement that helped sustain operations in the short term. However, this ultimately proved insufficient to deliver a long-term financial solution.

The administration also applies to Burgess & Leigh Ltd, the maker of the Burleigh brand.

Denby will now continue trading under the control of FRP Advisory while administrators seek a buyer for all or parts of the business and its portfolio of heritage brands. The company said it will continue fulfilling online and in-store orders as normal during the administration period.

International operations in Korea, the USA and China are not currently affected and will continue trading.

Tony Wright, partner at FRP Advisory and joint administrator, said: “Denby is one of Britain’s most beloved and enduring pottery brands, with a heritage spanning more than two centuries and a loyal following across the UK and internationally. Its products are found in homes from Derbyshire to South Korea, and the Burleigh brand, produced by Burgess and Leigh, is equally cherished across the global hospitality and luxury sectors.

“While it is disappointing that the Group has been unable to secure the investment needed to continue as a going concern, the strength and recognition of these brands is undeniable. We are focused on progressing the sale process as quickly as possible, and we would encourage any interested parties to come forward without delay.”

The situation has also renewed pressure on government to step in to protect the business and the wider UK ceramics industry.

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