Dunelm reveals new season trends

Homewares chain Dunelm has unveiled four design themes for the new season.

The specialist multiple’s new looks for Autumn/Winter are:

-Florential, described as ‘vintage takes an oriental twist this season, with florals and decorative Buddhas taking centre stage on a bed of detailed accessories and plush fabrics’

-Regeneration: ‘science and natural history are key influences for this modern, mid-century look’

-Elements: ‘an updated colour palette complemented by bold Skandi patterns and retro furniture’

-Rustic Romance: ‘a soft palette and natural materials, finished with meadow motifs’ (pictured)

Dunelm operates more than 140 stores throughout the UK and in Northern Ireland. Most are located out-of-town, with the most recently opened superstores trading from around 25,000 – 40,000sq ft. The retailer expects to grow its portfolio to 200 superstores in the medium term.


Rustic Romance in the kitchen & dining room: Rustic Romance Wooden Chopping Board (£6.99), set of 4 Water Hyacinth Placemats (£9.99), Rope Napkin Ring Brown (£2.99), Cream Monaco Bowl (£2.49), Ceramic Semi Glazed Large Natural Vase (from £4.99 – £14.99), Pack of Four Polylinen Napkins (£6.99), Bamboo Copper Leaf Salad Bowl (£14.99), T&G Woodare Acacia End Grain Chopping Board (£11.99), Cream Monaco Side Plate (£2.49), Cream Monaco Dinner Plate (£3.99) and Beige Linen Blackout Roman Blind (£19.99 – £39.99).

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