Housewares supplier EPE Group has invested in its biggest ever stand at next year’s Spring Fair, after a successful appearance at September’s Autumn Fair.
The distributor of branded small domestic appliances and floorcare increased its investment at the Autumn Fair, held at the NEC in Birmingham, as part of its drive to recruit new retailers.
At the Spring Fair, which takes place at the NEC in Birmingham from February 7-11, EPE Group has invested in a 1,800sq ft stand, which will be located in a key area of the show.
EPE’s Group investment and marketing director Harry Singh said: “Our stand at the Spring Fair will be positioned in Hall 9, at the edge of the volume hall (Hall 10), which will allow EPE customers to come from the two highest footfall areas for SDA customers.”
At the Autumn Fair – for the first time – EPE Group exhibited in two halls of show: Hall 1, the volume gift & home hall; and Hall 3, the table & kitchen hall. The company exhibited a number of its brands across the two stands including AEG, Bissell, Blendtec, Braun, Bosch, Daewoo, De’Longhi, Kärcher, Kenwood, Philips, Russell Hobbs, Tefal and Zanussi.
Harry Singh said: “After a strong performance at this year’s Autumn Fair, I’m delighted that EPE Group has secured its biggest ever stand at next year’s Spring Fair, which will be located in one of the most prominent areas of the show.
“Our stands at the Autumn Fair were busy throughout the show and we were encouraged to meet new customers, as well as long established customers. We look forward to welcoming customers, both old and new, to our stand at the Spring Fair.”
He added that EPE will welcome existing and new customers for drinks and snacks on its stand at the Spring Fair from 5pm to 6.30pm every day.