New look for housewares in Tesco’s new shopping destination

Tesco will unveil a ‘brand new shopping and leisure destination’ in Watford on Monday (August 12), following a renovation of its 80,000sq ft Extra store.

New look for housewares in Tesco's new shopping destination

As one of Tesco’s largest stores in the UK, Watford Extra aims to showcase ‘the very latest in retail innovation’.

The Hertfordshire outlet will feature some brand new concepts that are currently being trialled by Tesco, including a new-look general merchandise area focusing on Homeware and Cook and Dine.

Other features include a 600sq ft community space that customers can use free of charge for events such as yoga, baby gym and cookery classes; a new F&F concession with a boutique look and feel; new food concepts including Giraffe, Harris + Hoole, Euphorium Bakery and The Bakery Project; a Nail Bar in a revamped Health & Beauty department, offering beauty treatments from £5; a new ‘Tesco Loves Baby’ area.

UK managing director Chris Bush said: “We’ve spoken a lot about our vision to create compelling retail destinations in our larger stores; places where customers come to spend time and meet their friends and family.

“Watford is the first store where many of our innovations and ideas have come together and it’s great to see it all under one roof.

“Watford represents a fundamental change in the way that people are doing their shopping. More and more of our customers are shopping for leisure; they want to browse for clothes, eat a meal or grab a cup of coffee, as well as do their weekly shop. It offers us a glimpse into what stores of the future might look like and we’re really excited to be sharing that with our customers.”

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