Sustainability takes centre stage at INDX Homewares

As sustainable purchasing remains a top consumer priority, INDX shares a preview of the environmentally friendly product offering available to attendees at its upcoming Homewares show.

Locally sourced products, reputable ethical companies and items produced from recycled materials are key focuses for buyers according to a survey conducted by PwC ,with over three quarters of respondents willing to spend more on such products. Mirroring this demand, INDX Homewares will welcome a prominent sustainable message across its upcoming showcase.

A number of brands within Cookshop and Tabletop, which will now be situated next to each other for a more streamlined buying experience, will feature a variety of ethical product offerings. For instance, pottery supplier Denby utilises sustainable packaging and recycled clay into its products, while Eddingtons has launched its ‘If You Care’ range that includes trash bags made of potato starch and compostable polymer.

The Fine Bedding Company, whose parent company Trendsetter has recently been labelled a Certified B Corporation, is on the line-up for the September show. The linens brand has taken a number of steps to earn the title and demonstrate its high environmental performance, from improving the thermal efficiency of its duvets to engaging employees in reducing energy and waste.

Rachel Breen, Head of Homewares Division comments, “Consumer spending behaviours have been changing dramatically over the past year and so the willingness to continue purchasing sustainable products only further emphasises its importance to the market. We are fully committed to helping our members identify buyer priorities so it’s great to be able to bring such a prime sustainable offering across all product categories to the upcoming Homewares show.”

AIS Members will also be given the opportunity to win a comprehensive audit of their brand and store from leading trend agency Scarlet Opus. The store visit will provide the lucky winner with insight and advice on how to effectively apply current trends and meet consumer demand through the lens of their business.

Check Also

SharkNinja announces partnership with Girls Aloud

SharkNinja has announced its partnership with Girls Aloud, as the Official Hair Sponsor of The …