La Cafetière ‘joins the Lifetime Brands/Creative Tops family’

Lifetime Brands has acquired the business and certain assets of La Cafetière from The Greenfield Group Limited including exclusive distribution rights.

La Cafetière 'joins the Lifetime Brands/Creative Tops family'

Jeffrey Siegel, Lifetime’s chairman and chief executive officer, commented: “The addition of La Cafetière to Lifetime’s global platform will further strengthen our presence in the UK and Continental Europe and confirms Lifetime’s position as a global leader in the kitchenware and tableware categories.”

Paul Silk, previously managing director at La Cafetière and now newly appointed business development manager at Creative Tops, added: “La Cafetière is delighted to have joined the Lifetime Brands/Creative Tops family. Our shared philosophy for excellence and innovation makes this the ideal next chapter for the brand.

“The group’s significant resources and expertise offer substantial opportunities for the dynamic development of both La Cafetière and Randwyck, which we believe will yield significant benefits for our sales partners and customers. In turn, our experience and reputation as an international leader in the hot drinks sector also adds an exciting new dimension to the Lifetime Brands/Creative Tops portfolio.”

Lifetime Brands bills itself as ‘a leading global provider of kitchenware, tableware and other products used in the home’. The company markets its products under kitchenware brands such as Farberware, KitchenAid, Colourworks, Fred & Friends, Kitchen Craft, Kizmos, Master Class, Misto, Pedrini, Sabatier, Savora and Vasconia; tableware brands such as Mikasa, Pfaltzgraff, Creative Tops, Gorham, International Silver, Kirk Stieff, Sasaki, Towle Silversmiths, Tuttle, Wallace, V&A and Royal Botanic Gardens Kew; and home solutions brands, including Kamenstein, Bombay and BUILT. The company also provides exclusive private label products to leading retailers worldwide.

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