Housewares Business-to-business magazine for housewares retailers and their suppliers
What More UK launches a new range of Flash household cleaning tools into the UK and Ireland this month.
Flash, a UK brand leader in surface care, said it is excited to be expanding its offer with this new collection, which complements its existing range of cleaning liquids, sprays, wipes and Magic Erasers.
Flash explained: ‘The new household cleaning tools range builds upon the core ethos of Flash by developing tools that really help make cleaning more effective and simpler by putting dirt in its place.
‘Flash surface care products are tougher on dirt, all around the house. Used together, the new household tools and surface care products will combine to maximise cleaning power and efficiency.’
The launch range consists of a two-tone mop bucket with wringer and five mops, which vary from 30% to 100% microfibre content. The range will be expanded in the second half of 2018.
What More UK, which is licensing the Flash brand from Procter & Gamble, said customers are encouraged to get involved quickly, as 2018 also sees the launch of new Flash Ultra Power cleaning products.
The range will be exhibited by What More UK at the Spring Fair, which will be held at the NEC in Birmingham from February 3 to February 8 (Halls 10-12 Stand 10 D05-E04). For more information call 01282 687047 or visit www.whatmoreuk.com
Items from the new Flash household cleaning tools range
